Resources & Education

Whitepapers, Webinars, Case Studies and more from Business Wire.


Case Study: Chatmeter

See how Chatmeter used Business Wire Interactive Media to  generate 11 months' worth of inbound traffic in 30 days.

Case Study: Spok

Learn how Spok used Business Wire Interactive Media to generate more news release views, inbound traffic and and social shares of their launch news.

Case Study: Consumer Healthcare Products Association

Read how CHPA used Business Wire Interactive Media to increase their news release views, generate consumer engagement and more shares.

Case Study: BioTalent Canada

Read the full case study to see how BioTalent Canada used Business Wire Interactive Media to increase report downloads by 48%.

The Guide to Modern Storytelling

Your story is everywhere. In this guide, you'll learn the three steps to take to harness it. 

14 Tips to Make Your News Do More

Here are 14 tips from the experts at Business Wire to increase the awareness, engagement and actions – from coverage to traffic – of your next news release.

A Guide to Press Release Optimization

Tips that show you how to engage, inform and share information with your audience in a meaningful and measurable way.

Challenges and Opportunities in Biotech PR

Industry experts in biotechnology PR share their advice on communicating in a highly regulated and technical environment.

The Future of Brands in a Digitizing World

An in-depth expert interview focused on key challenges and implications for brands that emanate from the digital age.

Best Practices for Biotech Communications Professionals

Our panel takes a deep look at today’s communication landscape within the Biotechnology Industry.

Best Practices for Enhancing Earnings Releases

Learn how to enhance your earnings releases and deliver information to your IR audiences in the most efficient way possible.

Best Practices for Enhancing Earnings Releases

In this whitepaper, we review best practices for enhancing earnings releases, including proper use of hyperlinks and engagement tips and techniques.

Let's Get Visual: Multimedia and the Press Release

In this report, Business Wire looks at the key questions communications professionals must ask when understanding the importance of multimedia in today's news content

Sandra Fathi on Current PR Trends

Sandra Fathi, president of Affect, discusses current and future trends in public relations.

10 Tips for Sharing News and Social Content in an Online Newsroom

Online newsrooms are invaluable instruments for preparing, integrating and sharing news and social content.

A Guide to Generating Tradeshow Publicity

 A well-crafted event publicity strategy can mean the difference between wasting your time, money and resources or getting the most return on investment out of a show.

How to use Reddit like a Pro to Amplify Your News

Reddit, "The Front Page of the Internet," reaches 245 million people around the world every month. Learn to use Reddit's tools and communities to amplify your PR and news reach.

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