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Introducing Business Wire’s Press Release Report powered by TrendKite.

Industry Leaders Business Wire and TrendKite partner to combine news distribution and advanced media analytics for a more powerful public relations solution.

With this latest enhancement to Business Wire’s NewsTrak reports, customers can now measure the value of earned media from their press release, as well as track their impact in addition to visibility in announcement postings and engagement metrics

These new features, coupled with traditional analytics on Business Wire’s NewsTrak report, provide a more complete picture of press release impact than ever before

Tell the Full Story: Interactive Media

Business Wire Interactive Media infuses interactive, visual experiences into your news release. This not only makes releases more visually appealing to readers, but also increases message adoption, engagement and overall ROI.

Industry statistics show that 91% of buyers are looking for more visual and interactive content, generating higher conversion rates. Bring your story to life with a one-of-a-kind, tailored experience filled with hotspots that pulls viewers in and keeps them engaged 2x longer than traditional press releases.


What Journalists Really Think of Your Pitch


Join Galina Patil as she hosts a panel of industry leaders. Successful PR pros know they need to get journalists to see the merit in the stories they pitch. Easier said than done, right? In this no-holds-barred conversation with seasoned journalists, you’ll get the inside scoop on what really works and what doesn’t, all designed to improve the odds of getting your stories covered today and tomorrow.  

Austin, TX | October 7-9th

Schedule a time to meet 1:1 with a Business Wire team member. See a Press Release Report and learn about our Interactive Press Release.



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Let's Get Visual

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Interactive Media 

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PR Analytics